dscout.com is a startup that provides a comprehensive suite of tools for the entire product lifecycle. The company operates in the market research industry, serving clients who are looking to gain insights into their customers' experiences. These clients range from product developers to marketing teams, who use dscout's tools to create, launch, and refine their products based on real-world feedback.

The company's business model revolves around providing a platform for research that aligns teams and reduces rework. This platform allows clients to recruit participants for their research, conduct various types of studies (including usability tests, interviews, and longitudinal work), and manage and analyze the results. The platform also includes features for sharing insights and building empathy with users, which can help to drive organizational buy-in for research findings.

dscout makes money by charging clients for access to its platform and tools. The pricing likely varies depending on the scope and complexity of the research being conducted, as well as the number of participants involved.

In summary, dscout is a market research platform that helps businesses understand their customers' experiences, refine their products, and build empathy with their users. It serves a wide range of clients and makes money by charging for access to its tools.

Keywords: Market Research, Product Lifecycle, Customer Experience, User Empathy, Usability Testing, Interviews, Longitudinal Work, Research Management, Research Analysis, Organizational Buy-In.