EduFi is a tech-enabled financing platform designed to make private schooling in Pakistan more accessible and affordable. The company operates in the education finance market, specifically targeting families who need financial assistance to afford private school tuition. EduFi offers the cheapest student loans in Pakistan, boasting the lowest interest rates in the country. This makes private education, which accounts for 42% of schooling in Pakistan, more attainable for a broader range of families.

EduFi's business model revolves around providing student loans with flexible payment options and 24/7 support. The platform is fully integrated and cloud-native, meaning it operates entirely online, which reduces the need for physical cash handling and banking. This cashless transaction model not only simplifies the loan process but also enhances security and convenience for its users.

The company generates revenue through the interest charged on the student loans it provides. By offering competitive interest rates, EduFi aims to attract a large number of clients, thereby increasing its loan portfolio and revenue base. The platform also positions itself as a leading education marketplace, potentially opening up additional revenue streams through partnerships and collaborations with educational institutions and service providers.

EduFi's leadership team includes notable figures like Kewan Khawaja and Salman Akhtar, both co-CEOs of Techlogix, and Aleena Nadeem, a former executive at Ventura Capital and Goldman Sachs. Their combined expertise in business process management, fintech, and global investor relations provides a strong foundation for EduFi's growth and strategic direction.

In summary, EduFi is revolutionizing the education finance sector in Pakistan by offering affordable, flexible, and secure student loans, making private schooling more accessible to families across the country.

Keywords: student loans, private schooling, Pakistan, education finance, low interest rates, cashless transactions, flexible payments, cloud-native, fintech, EduFi.