VK, also known as VKontakte, is the largest European social network, boasting over 100 million active users. The platform is designed to keep old friends, ex-classmates, neighbors, and colleagues in touch. VK offers a comprehensive suite of features accessible via its official mobile apps for Android and iOS, as well as through its web platform. Users can share updates, photos, and videos, join communities, and engage in various forms of communication, including messaging and live streaming.

VK primarily serves individual users looking to maintain and expand their social connections. The platform operates in the social media market, competing with other major players like Facebook and Instagram. VK's business model revolves around advertising revenue, offering targeted ads to its vast user base. Additionally, the company generates income through premium services and in-app purchases.

Keywords: social network, mobile app, web platform, communication, live streaming, advertising, premium services, in-app purchases, European market, user engagement.