Printify is a tech startup operating in the print-on-demand industry. It provides a platform that connects businesses, particularly small and medium-sized enterprises (SMEs), with print providers. The company's primary service is to facilitate the printing and delivery of custom-designed products, such as t-shirts, mugs, and other merchandise.

The company's business model is based on a competitive marketplace where print providers vie for business, resulting in some of the lowest prices in the industry. This model allows Printify to cater to the needs of its clients during peak holiday seasons through its wide network of partners and automatic routing functionality.

Printify's platform is user-friendly, offering free tools that enable businesses to easily add their designs to over 900 products from top quality brands. The businesses have the freedom to choose the products, set the sale price, and decide where to sell.

The company's revenue generation model is straightforward and risk-free for its clients. Businesses only pay for fulfillment when they make a sale. For instance, if a business sells a t-shirt, it only pays for its production. This model makes Printify an attractive option for businesses looking to minimize upfront costs and risks associated with inventory management.

Keywords: Print-on-demand, SMEs, Competitive marketplace, Low prices, Peak holiday seasons, User-friendly platform, Custom-designed products, Risk-free, Revenue generation, Inventory management.