SmartZip is a technology company that leverages predictive analytics and big data to help real estate professionals identify and target potential sellers. Operating in the real estate market, SmartZip offers a comprehensive suite of tools that include analytics, marketing, recruiting, and data solutions. The platform is designed to enhance productivity and increase transaction rates by providing data-backed predictions on potential sellers, allowing agents to focus their efforts more effectively. SmartZip primarily serves real estate agents and brokers, providing them with the insights needed to make informed decisions and streamline their marketing efforts. The business model revolves around a subscription-based service, where clients pay for access to the platform's various tools and features. Revenue is generated through these subscriptions, as well as through additional services and features that clients can opt into.

Keywords: predictive analytics, big data, real estate, marketing automation, productivity tools, transaction growth, data solutions, subscription service, real estate agents, targeted marketing.