ZeroTurnaround, now part of Perforce Software, specializes in Java productivity tools designed to accelerate development processes. Founded in 2007 by Jevgeni Kabanov and Toomas Römer, the company revolutionized Java development with its flagship product, JRebel, which eliminates the need for developers to restart their applications during code changes. This significantly reduces reload times, especially for large, modularized projects, thereby enhancing productivity and troubleshooting efficiency. ZeroTurnaround also offers XRebel, a tool that helps developers track down data issues and optimize application performance. The company primarily serves software development teams and enterprises that rely on Java for their applications. Operating in the software development tools market, ZeroTurnaround generates revenue through software licenses and subscriptions. Its business model focuses on providing high-performance tools that enable developers to code better applications faster. The company offers free trials and demos to attract potential clients and demonstrate the value of its solutions.

Keywords: Java, productivity, development, JRebel, XRebel, troubleshooting, reload times, software tools, enterprise, Perforce.